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During the past few months BMB Towers has been home for a team of design students from the University of Bedfordshire. No, they weren’t simply here to watch the masters in action but were invited to join our design studio to work on an exciting project for local organisation – Luton Culture.

This summer Luton Culture is hosting the Luton Summer Season, which comprises the annual Stockwood music concerts, the Luton Fringe Festival of comedy, music, theatre and dance, and the Luton Summer Festival – a series of free events taking place in the centre of town.

In previous years, the three elements of the Summer Season each had their own brand identity meaning that there was no visual cohesion between the different events. Under the guidance of our design and production team, the students were tasked with rectifying this and creating a youthful and engaging identity for the Summer Season and its three sub-brands before applying the results to various elements of the promotional campaign which included bill boards, brochures, flyers and press advertisements.

The students rose to the challenge and used a combination of distinctive illustrative characters, bold colours and stylish typography to create an instantly recognisable brand with appeal for the season’s varied target audience. Luton Culture were delighted with the finished results, all items have now been printed and delivered and the students have some exceptional work to add to their portfolio.

With designers like these making their way into the industry, the future of creativity in Bedfordshire is in safe hands.

A vital part of any project we work on (be it advertising, digital, live events or PR) is to get to know our clients and their business – it really helps us to understand their industry issues and communication needs.

But relationships are a two-way thing which means it’s only fair that we take the first step and provide you with a little insight into BMB and some of the people beavering away in our Luton and Bath offices.

(DISCLAIMER: These photos may not be an accurate current representation of the individual concerned. We like to retain a little bit of mystery so if you’re keen to see what we look like now then just give Lorraine a call and she’ll set up a meeting.)

Rob Butterfield – Managing Director

Rob, Mr B, The Big Cheese – he’s the gaffer round these parts and is the reason we are here having been an original founder of the company. With experience delivering award winning campaigns in a wide range of industries, he has been steering the good ship BMB for 17 years now. He plays a mean bass guitar.

Favourite Book: Anything by Jeremy Clarkson

Favourite Film: The Shawshank Redemption

Favourite Song: Lou Reed – Walk on the Wild Side

Favourite Sport – F1

Favourite Food – Sausage Meat Casserole

Favourite Mode of Transport: Teleportation (I would say my Porsche 911 but that sounds pretentious!)

Favourite Quote: The only constant in business is change

Allan Crutchley - Creative Director (Lion Tamer)

Al is the creative inspiration at BMB and in charge of our studio. It’s his job to ensure that the ideas being generated match up to the client brief and all creative work leaving the building must get his seal of approval. He’s also our chief Dave Grohl lookalike, drives a big truck and lives in the country.

Favourite Book: The Dictionary

Favourite Film: The Lion king

Favourite Song: Anything by Terrance Trent D’Arby

Favourite Sport: Watching: Rugby(Saints) / Participanting: Muay Thai

Favourite Food: Buffet

Favourite Mode of Transport: My Truck. Grrrrr!

Favourite Quote: Darth Vader: I find your lack of faith disturbing.

Mike Saunders - Head of Production

Mike works hard to ensure that all of our work displays the highest production qualities and manages a team of artworkers in the studio that work round the clock to meet an ever increasing number of delivery deadlines. He recently bought two gerbils.

Favourite Book: 1984. Or Watchmen. I can’t decide.

Favourite Film: Trading Places. A timeless classic.

Favourite Song: There Goes The Fear, by Doves

Favourite Sport: Football, except on days like this. (At time of submission Arsenal had suffered an embarrassing defeat)

Favourite Food: Schawarma from a seedy takeaway in Amsterdam, and those chips with mayonnaise.

Favourite Mode of Transport: Freestyle downhill out-of-control shopping trolley. You can’t beat the thrill. It also works as a spectator sport.

Favourite Quote: “We’ve gone on holiday my mistake. We’re in this cottage here. Are you the farmer?”

Mark Sowerby - Head of PR

Mark’s expertise lies in reputation management – in a traditional PR sense but also now looking at how engaging online and utilising social media can leverage positive feeling for a brand among its stakeholders. He is in charge of running BMB’s Bath office and has relocated there too so he can get a true appreciation of the area. And the local cider.

Favourite Book: Newcastle United FC Programme

Favourite Film: The Karate Kid

Favourite Song: Wonderwall

Favourite Sport: Football

Favourite Food: Roast lamb with all the trimmings

Favourite Mode of Transport: Glass-bottomed boat

Favourite Quote: Man who catch fly with chopsticks accomplish anything.

Inspiring creative excellence.

Behind the scenes.