We mean the recession of course: It’s over! And yes it’s official – at least that’s what this mornings GDP figures indicate. So, is this good news? Well, we all know that it’s going to remain very tough out there for businesses for some time yet but it does hopefully signify a more positive attitude across the UK. So, if you haven’t been doing so already, now is the time to start thinking about how to get your marketing in better shape for what will no doubt be a long and slow recovery – but one that will present opportunities for those brands with clear and compelling messages.

At BMB we’ve been working closely with all our clients through the recession to ensure that the marketing pound works harder, faster and lasts a bit longer. We do this by employing our media neutral approach supported by our full service offering. We embrace new technologies and methodologies but never forget that central to any successful campaign are great creative ideas.

If you’re not familiar with what we’ve been doing for our clients over the last 18 months and you fancy seeing how we can help, e-mail to rob.butterfield@bmb.uk.com and we’ll be happy to let you into a few little secrets.